- Screen purchased third party data lists against existing data to identify duplicate records, reduce costs and identify known ‘do not contacts’
- Available online or via the bureau, the user simply uploads a master file and screens new data against it, flagging existing records on the new file
- New records can be added to the master file at any time by sending an update to the technical team at UKChanges
Screen bought-in lists against existing data to remove duplicate records, reduce costs and suppress known ‘do not contacts’.
By sending a master file to be uploaded in to a dedicated directory on the secure UKChanges>online system, Suppress Your Own customers are able to screen new data sources against existing customer records using the browser on any internet-enabled PC.
In addition to reducing mailing and production costs, the removal of these duplicates will improve campaign performance and avoid damage to the brand caused by repeated communications. In-house ‘do not contact’ lists can also be uploaded as master files, ensuring that customers who have previously opted-out are not contacted when new data is acquired.
New records can be added to the master file at any time by sending an update to the technical team at UKChanges. Alternatively a new master file can be posted to supersede previous versions.
The Suppress Your Own service is also available to bureau customers.
