- Splits the contents of the identified name field in a variety of ways to suit the user’s preference
- Enables users to add a selection of formal and informal salutations
- Provides gender flags
- Helps sustain a positive brand image and creates a consistent look across mailing data
This service allows an input name field to be formatted in a variety of ways, splitting the various elements such as title, forename, initial and surname into consistent fields.
The service also includes the ability to add a selection of formal and informal salutation options to suit the requirement and style of the user’s mailing, matching input data against a file of forenames to generate and append correct salutations and gender flags.