- Containing over 5 million records and with data going back to 1989, Mortascreen is the longest established deceased suppression file in Europe
- Increasing by approximately 36,000 names each month, the file includes probate information from England, Wales and Scotland, as well as other sources of deceased data
- Effectively identifies approximately 80% of the deaths in the UK, enabling users to suppress the details of deceased individuals
- Helps protect brand image and avoid negative PR associated with sending sales and marketing communications to the deceased
- Reduces campaign costs through labour, print, production and postage savings
The longest established deceased suppression file on the market, Mortascreen contains over 5 million records dating back to 1989 and is the largest file of its kind in Europe.
Updates are increasing the file by approximately 36,000 names each month, Mortascreen was originally compiled from probate information and now incorporates additional verifiable data sources from England, Wales and Scotland, including ‘pre-probate’ information from leading funeral providers, website notifications and obituary notices.
Collated and distributed by Millennium, the Mortascreen file allows users to effectively remove the details of deceased individuals from customer and prospect mailing databases.
Protecting the brand image is essential to continued success, particularly in consumer-facing markets. In addition to avoiding any unnecessary resource and budget wastage by communicating offers to the deceased, screening against Mortascreen ensures that relatives and potential customers are not upset or annoyed by poorly targeted and badly timed mailings.
